Categorypalooza 2022: How to Get Suppliers to Fight for Your Business

Many of the factors procurement faces today seem to hand the advantage to suppliers. But with the right category-level strategies, procurement introduces incentives to compete.
In this keynote session recording from Art of Procurement’s Categorypalooza event, Fine Tune CEO, Rich Ham, shares why he believes there are still opportunities for procurement to retain—or even recreate—their leverage with suppliers, and takes questions from the live audience.


